4 min read
Navigating Shifts in the Whiskey World: April 2025 Industry Recap
Matt Breese: May 1, 2025 4:23:07 PM
Insights from the Mark Brown Industry Newsletter and Beyond
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Matt Breese: May 1, 2025 4:23:07 PM
3 min read
From CHAR TO TOAST: How Fire Shapes WhiskEy’s Flavor
Matt Breese: Apr 29, 2025 5:14:03 PM
When we think about how whiskey gets its flavor, most people immediately point to the type of oak or the age of the cask. But an unsung hero of...
2 min read
Daily Operations of a Distillery: Best Practices
Running a successful distillery requires precision, consistency, and strategic planning. From managing raw materials to ensuring compliance with...
3 min read
History of Whiskey Brands: Lessons for Entrepreneurs
Matt Breese: Apr 25, 2025 4:09:32 PM
Whiskey has a long, storied history—and it’s full of lessons for today’s entrepreneurs. From its early roots to becoming a globally respected spirit,...
4 min read
Brindiamo Connections: April 2025 Industry Update
Matt Breese: Apr 24, 2025 4:09:04 PM
Spring has brought fresh momentum to the whiskey industry—and to Brindiamo’s global efforts. From exclusive aged barrel offerings to major events and...
2 min read
Bourbon & the Flood: How Rising Waters Shaped Kentucky’s Whiskey History
Matt Breese: Apr 22, 2025 1:53:24 PM
Nearly a century ago, one of the most devastating natural disasters in American history struck the heart of bourbon country. In January 1937, the...
2 min read
New Fill vs. Aged Whiskey: What’s the Difference?
Matt Breese: Apr 21, 2025 5:42:41 PM
Whiskey is one of the world’s most revered spirits, but not all whiskey is created equal. Two key categories—new fill whiskey and aged whiskey—play...
3 min read
What is Whiskey Cask Investing? A Comprehensive Guide
Matt Breese: Apr 16, 2025 7:44:13 AM
Whiskey has long been revered not just for its rich flavors and complex aging process, but also as a lucrative investment. Over the past decade,...
2 min read
From Harsh to Heavenly: The Chemistry Behind a Whisky’s Aging Journey
Matt Breese: Apr 15, 2025 2:54:01 PM
Whisky doesn’t just sit in a barrel — it evolves.
2 min read
Beyond the Barrel: What a Bourbon Broker Really Does
Matt Breese: Apr 11, 2025 3:23:45 PM
Bourbon’s popularity has surged in recent years, attracting collectors, investors, and producers alike. At the center of its value? The barrel. But...