Whiskey Business

Industry News & Insights from Brindiamo

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Whiskey

5 min read

The Evolving Value of Aged Whiskey: Market Spotlight on Inventory and 2025 Strategy

In the world of whiskey, age is more than just a number... it’s a testament to time, patience, and craftsmanship. As whiskey matures in oak barrels,...

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2 min read

Before the Barrel: How Copper Shapes a Spirit's Soul

In our work at Brindiamo, we’ve stepped into stillhouses on nearly every continent. Each one hums with its own rhythm—steam curling from vents,...

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How to source quality oak barrels for aging whiskey

2 min read

How to Source Quality Oak Barrels for Aging Whiskey

Aging whiskey in high-quality oak barrels is essential to developing its depth, complexity, and character. The right barrel can enhance flavor,...

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2 min read

Why Age Matters: The True Value of Aged Whiskey

In the world of whiskey, age is more than just a number—it’s a testament to time, patience, and craftsmanship. As whiskey matures in oak barrels, it...

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3 min read

History of Whiskey Brands: Lessons for Entrepreneurs

Whiskey has a long, storied history—and it’s full of lessons for today’s entrepreneurs. From its early roots to becoming a globally respected spirit,...

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Understand the differences between Bulk and Aged Whiskey

2 min read

New Fill vs. Aged Whiskey: What’s the Difference?

Whiskey is one of the world’s most revered spirits, but not all whiskey is created equal. Two key categories—new fill whiskey and aged whiskey—play...

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Types of whiskey flavor profiles

2 min read

Flavor Profiling for Whiskey Brands

For whiskey startups and young whiskey brands, the journey from concept to bottle is filled with challenges—and opportunities. One critical step that...

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2 min read

Flight Spotlight: Exploring The Last Refuge and Heaven’s Door Whiskeys

At Brindiamo, we believe every whiskey has a story to tell. Our Flight Spotlight series is dedicated to capturing these stories, showcasing how...

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What is a NDP?

2 min read

What is an NDP (Non-distiller producer)?

Launching a whiskey or distillery brand is an exciting venture, but the industry presents unique challenges that require careful planning. One of the...

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How to start a whiskey brand

3 min read

So You Want To Start a Whiskey Brand? Here's How.

Many people dream of owning their own liquor business, and whiskey is a popular choice. Launching a whiskey brand can be a challenging but rewarding...

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