Every sector undergoes transformations over time. In the alcohol and adult beverage industry, we witness constant shifts in trends, brands, and liquor regulations. With the rise of digital distribution and a growing demand for innovation in the industry, we can anticipate the introduction of more new and captivating alcoholic beverages in the market ahead.
In light of this, it's essential to stay updated on the evolving ideas and upcoming beverage trends in the adult beverage industry. Brindiamo Group provides the latest and essential alcohol news you'll require.
Here’s what has been going on in the beverage industry as of late:
With tequila and mezcal sales having climbed by 17.4% in the last year, industry experts are seeing a heavy increase in the desire for unique takes on the original tequila blends. With agave being an important flavor in standard tequila blends, a growing number of spirits are beginning to incorporate agave in new, unique ways. Much different from traditional agave spirits such as sotol or rachilla, this new take on agave-infused liquor transcends what you would tend to expect.
From agave distilled vodka, gin, Canadian whiskey, and even cognac, the adult beverage industry is experiencing a surge in these uniquely distilled liquids. This rapidly growing category of agave-influenced liquor flavors indicates that a variety of agave distilled spirits can be expected on the market in the years to come.
As the COVID-19 pandemic continues to linger and poses a risk to those who are unvaccinated, Americans are cautiously venturing back to the bar scene. With cases decreasing and vaccination rates on the rise, many states have lifted mask mandates and relaxed capacity restrictions for bars and restaurants. This shift indicates a gradual return to normalcy for bar-goers who have spent more than a year at home.
During this time, the popularity of to-go cocktails and bulk wine purchases has surged, but patrons are now eager to return to the vibrant atmosphere of their favorite bars. As individuals prepare to reacquaint themselves with social settings, the industry can anticipate a growing demand for creative cocktails, unique liquor flavors, and other innovative offerings within the adult beverage sector.
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A decade ago, small-to-midsize wineries had a fighting chance of snagging shelf space at wine shops across the country, right alongside bigger players in the industry. While it wasn’t unexpected to find a few local wines at your favorite liquor shop, thanks to a spike in the number of American wineries from 2009 to 2021, the number of family-owned wineries in the country has grown by nearly 75%. As we’ve said before, in the past two years, the industry has seen an increase in the demand for creative, innovative alcohol blends.
This also extends to the world of wine! With a high demand for local, unique flavors, smaller, family-owned wineries have thrived in the market. The success model for small wineries has been evolving for over a decade, and the ongoing pandemic has shifted how liquor is consumed worldwide. The process of sourcing adult beverages, product imports and exports, and the distilling process have all taken a new direction. From an economic perspective, family-owned, local, or small wineries have positioned themselves at the forefront of the adult beverage industry.
Deciding on the right liquor to invest in for yourself or your business can be challenging, especially if you are new to the adult beverage industry. If you are unsure about investing in the alcohol industry, you might need some assistance in determining the best option for you. Brindiamo Group is here to help facilitate productive discussions with the right partners.
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